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• What do Shooting Down Enemy Airplanes and Solving Business Problems Have in Common? - Part 2
  Published 9 September 2009
  Introduction As I indicated in Part 1 of this post , there are similarities between solving the fire control problem and solving business problems. The basic problem and the basic process are almost exactly the same: hitting a moving target and the absolute...
• What do Shooting Down Enemy Airplanes and Solving Business Problems Have in Common? - Part 1
  Published 4 September 2009
  Introduction Surprisingly, the answer to the question in the title of this post is “A Lot!” Shooting down an enemy airplane is done by a weapons system that solves what is known as “the fire control problem.” What I learned about...
• How to Make a Good Decision Every Time
  Published 23 January 2009
  I have to make lots of decisions every day. I have to pick headlines, edit copy, schedule certain pieces of blog content, decide how to best accommodate other units in the company, and make tons of other decisions. I’m sure most of you are in the...
• Stop Reinventing the Wheel
  Published 15 August 2008
  Imagine this scenario: It’s 2008, you're a multinational coffee conglomerate named Starbucks; your business is in a crunch and you have to start closing stores. You can't just close down any store—you have to close down the stores that are...
• My UX Process
  Published 13 March 2008
  6 Steps of a UX Design My fascination began when I watched a video of Alan Kay explaining the PARC user interface during a Stanford lecture. That was 4 years ago now, and for the last 2 years I have worked hard to improve the usability of SmartDraw. My...
• Screencast: Real-World Process Documentation Example
  Published 26 February 2008
  In this screencast, Mark Sulzen, CIO of SmartDraw.com, walks us through documenting a typical process. His team recently implemented an update to the reseller order path and planned it out using SmartDraw.
• A First-Grader's Guide To Business Process
  Published 21 November 2007
  

  Have you ever tried to describe your sales process to a potential investor or new hire? Or tried to explain the why it rains to a child? The communication concepts are the same. 

  

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• The Two-Second Sales Pitch
  Published 16 November 2007
  Could you deliver an effective sales pitch in two seconds? In the business world (and some would say everywhere else as well), our lives are a series of interrelated sales pitches. Whether it's convincing your boss to fund a new project, selling directly to a customer, or proving that you can complete the saltine challenge, everyone needs to have an effective sales strategy. ...

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