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Why Do Adults Forget About Visualization?: An Interview with Dr. Brian Friedlander

Published 4 March 8 5:25 PM | Laurence

I was recently able to chat with Dr. Brian Friedlander about his views on visualization, education, and SmartDraw. Dr. Friedlander is a school psychologist with expertise in the area of assistive technology. He has a passion for using all kinds of technology...

Filed under: Cognitive Psychology, Visualization, Interview

Delicious Products: Appealing To Emotional Buyers Through Visual Symbols

Published 1 February 8 5:34 PM | Laurence

I was recently hurrying through the mall (horrible places, malls) and came across what must be the easiest, fastest sell in that massive hive of people, shops, and restaurants – cinnamon buns. Tell me this doesn’t make you hungry… Even Dmitri could sell...

Filed under: Marketing, Visualization

Basic Design Principles With Jose (Part 2)

Published 25 January 8 11:11 AM | Laurence

Even a little bit of design know-how can go a long way toward making your project look like it was created by a professional. JM, the Art Director at SmartDraw, contributed his expertise to highlight these simple, yet effective techniques. 2. Alignment...

Filed under: Graphic Design, Visualization

2008 US Primary Elections

Published 21 January 8 7:55 PM | Laurence

I was able to make this primary map in a few hours (a how-to is coming soon) and I wanted to share it. Sure it's not quite as pretty as the Time or Newsweek versions but I think it does a decent job of capturing the appropriate look and feel. I'm also...

Filed under: Visualization, Maps

Cool Visualization Resources

Published 26 December 7 6:9 PM | Laurence

After a few days of holiday vacation (one can only take so much business graphics), I'm back and ready to rock your collective socks off with my profound elucidations on visual communication, business process, and all manner of other buzzword-worthy topics. Unfortunately, I haven't prepared much for this week so I've decided to introduce you to some excellent resources for visualization...

Filed under: Visualization

Visualizing Ankle Sprains: A Decent Business Idea

Published 4 December 7 8:12 PM | Laurence

Help me understand what is wrong with my shoulder and I'll pay you $250. If I go to the doctor, get referred to a specialist and get an MRI, it will cost me well over that amount. Help others understand their soft-tissue injury and you stand to take a piece of a $6.5 dollar industry...

Filed under: Healthcare, Visualization

The Two-Second Sales Pitch

Published 16 November 7 1:29 PM | Laurence

Could you deliver an effective sales pitch in two seconds? In the business world (and some would say everywhere else as well), our lives are a series of interrelated sales pitches. Whether it's convincing your boss to fund a new project, selling directly to a customer, or proving that you can complete the saltine challenge, everyone needs to have an effective sales strategy. ...

Filed under: Process Design, Visualization